Sony Xperia & Alpha 1 Announcement + Pro Support Q&A By Sony I Alpha Universe

Excuse. All for that one image. All for that one cut. Yeah. You are always taking on challenges. You long to create something you haven't yet seen to make you imagination a reality.

We believe in your creativity, with limitless potential of each and every one of you. Our mission. He has to support that creativity. Which is why we continue to innovate to listen to our customers to not only meet their expectations, but to consistently exceed them. Devotion to speed to capturing the.

Fleeting moment, to astonishing image quality. Projecting images beyond that of a human, I meeting, professional demands and achieving cinematic expression. No Way, strive to continue being the challenger. Challenging ourselves to support your unceasing creativity Through that creativity. We can see an exciting future working together to create images that go beyond imagination.

Today. Let us introduce a step toward the new future. The one unprecedented resolution and speed. Out from. One The L, for one will clear a path for the future of cameras to come.

This'll new dimensional model pushes creativity to a new level by condensing Sony's most advanced technologies all into one.50 megapixels and 30 frames per second, a combination of high resolution and speed has finally been realized. Images of 50 mega pixels are captured with the world first speed of 30 frames per second, thistles made possible by the use of the newly developed X more rs stacked image sensor and the Beyonce X are a new generation image processing engine to process high resolution data at high speed. This'd is a full frame size stacked back illuminated Seamus image sensor. With 50.1 million effective pixels, allowing. For high resolution shooting.

And the ultimate freedom in photography. Providing the ability to crop any shots while maintaining beautiful image quality 50 mega pixel high resolution is complemented by 15 stops of dynamic range for smooth, great Asians from shadows. Toe highlights. Even with this sensors. Hi, pixel count.

It delivers high resolution and low noise throughout a wide sensitivity range. The combination of high resolution performance and speed allows creators to capture previously unattainable moments at 30 frames per second with no compromise to resolution. Auto and exposure calculations at up to 120 times per second. The auto focus of the offer one continues to track subjects with incredible accuracy. Even when subjects move quickly or an unpredictable directions and exposure can be automatically adjusted even through sudden changes in brightness.

Auto FOCUS and auto exposure. Calculations are performed at a maximum of 120 times per second, whether it be 30 frames per second. Or any settings of continuous shooting calculations are performed at a maximum rate of 120 times per second. The awful one is capable of blackout free shooting a function highly regarded in the Alfa nine series. In cases where there was a blackout during continuous shooting, viewing may be interrupted while framing and tracking the Alfa One viewfinder does not black out, allowing you to seamlessly capture the subject.

During continuous shooting A Ziff, you were capturing it with the naked eye to cope with the awful ones performance. The viewfinder is also designed to achieve both high resolution and speed. In order to display in high definition. It features the highest resolution. Oh led and its class with the largest viewfinder magnification.

Attract fast moving subjects it features up to a 240 frames per second refresh rate for super smooth display. Also another new feature has been added to improve display response and make it easier to follow a subject without display leg when panning at low shutter speeds. The awful one's greatest feature is that you can enjoy all the benefits of future advanced functions at the same time, allowing you to capture moments and express them in any way you please. In addition to its resolution and speed, the Alfa One has evolved in many ways to provide the best shooting experience, no matter the situation. It's non vibrating, Elektronik shuttered, allows for silence doing Which makes it possible to shoot without being noticed, allowing you to take previously impossible shots of things like decisive sports scenes that would normally have been not allowed due to the sound of the shutter.

The anti distortion shutter has been greatly improved, thanks to the high speed read out of the newly developed image sensor blowing for approximately 1.5 times less image distortion than the Alfa nine mark, too. For the first time ever flicker free photography is available with the inclusion of an electronic shutter as well as mechanical shutters. This minimizes the flickering phenomenon that occurs in both fluorescent lights and led S Allowing you to shoot in door with all the benefits of the electronic shutter flash photography, which used to be possible on Lee with mechanical shutters can now be done with it. Electronic shutter as well. All the functions unique to the Elektronik shutter are available, regardless of environment, Flash photography has also evolved dramatically in mechanical shutters with its first evolution in flash synchronization shutter speed in the last 40 years, newly developed dual driven shutter provides flash synchronization shutter speed.

Up to 1 400 full frame and 1 508 P. It opens the door to new creative possibilities. With these breakthroughs in both electronic and mechanical charters, the Alfa one will greatly expand the creative opportunities where photographers by enabling them to shoot in areas that were previously considered impossible. So he's acclaimed auto focus technology has also dramatically improved in the Alfa One focal plane. Phase detection autofocus covers nearly the entire area of this answer and implements.

Ah higher density of phase detection, auto focus points than the often nine Syriza's. It is capable of tracking subjects with complex movements and at high speeds without missing a beat. And with a high technology evolving day by day, a new genre has been added. And for the first time in the office series real time I auto focus is now available for shooting birds. We believe that the real time I oughta focus, which has been praised for its accuracy and capturing both humans and animals will provide a new experience for many burgers now that it also supports compatibility with birds.

It achieves a high level of tracking even under the unique conditions of shooting birds, such as sudden takeoffs and changes and framing during high speed flight real time I autofocus for humans and animals has also evolved in recognition performance with improved AI technology recognized subject is tracked and focused precisely through calculating 120 times per second. Allowing you to focus on framing and composition. When used in combination with continuous shooting at 30 frames per second, it insures you capture the decisive moment accurately. Performance of real time tracking has also been improved, allowing for more reliable tracking of moving subjects. Autofocus tracking is now possible with F 22 in continuous shooting.

It can be used when taking pictures at lower stutter, speed or win panning. Moreover a wide variety of native emailed lenses are guaranteed to adapt to the Alfa One's best autofocus performances. All these out of focus features allow for a worry free shooting experience so you can concentrate on composition and creativity. The awful one is not only an evolution, it's still images but also a video performance, satisfying the needs of cinematic creators. Movie functions are also heading to a whole new level.

Eight k 30 P Shooting is now possible for the first time with the office series. Over sampling with 8.6 K achieves overwhelming resolution performance and enables new video expression. It allows creators to capture images with a previously unattainable sense of depth and realism. Four k shooting allows for video recording with a high frame rate of 120 P and up to five times slow motion. Very impressive video expression when recording four K and Super 35 moat video recording of 5.8 K over sampling can be done for excellent details. It can be used in combination with the improved real time I oughta voters even when shooting huge amounts of data at eight K.

The awful one supports various modes for cinematic expression. It is equipped with the Senate own popular on the cinema Line, FX nine and Ethics six. Which delivers cinematic expression.10 minutes s Log. Three delivers 15 plus stops of dynamic range and hybrid law. Gamma supports bt 20 twenties wide color gamut.

Creative look can be used for both stills and videos. When immediate delivery is required. The awful one achieves a maximum of 5.5 steps. Five axes in body optical image stabilization. When shooting video active mode image stabilization is activated optically, which allows for a handheld mobile shooting.

As with the office seven s mark three, the Heat dissipation system is optimized to allow for longer shooting durations. A maximum of 30 minutes when shooting in four k 60, p or eight k. The multi interface shoe employees a digital audio interviewees, which enables digital audio transmission without a cable while also supplying power.16 bit raw video output is available from the camera via an H D. M I type a terminal. The awful one is the all in one camera that can meet the needs of creators and is capable of supporting the next generation format.

Eight K and four k filming. In addition to its specs, other features such as autofocus Performance Esten its own and creative look have been expanded to enrich expression. The Alpha one, pursues reliability and comfort in any environment as well as user friendly this through intuitive operations and various customers, Asians. The awful one has achieved high reliability with a long lasting Z battery and improved dust and moisture resistant design. Magnesium alloy chassis.

Ah hi resistant mechanical shutter. And CF expressed Taipei cards at the same time, the intuitive user interface function buttons and still movie independence settings. Allow anybody to use the Alfa one simply and fully customize it. To The awful one provides a new dimension of solutions and experiences have variety of situations and work flows to better suit each purpose. It provides solutions and experiences on a whole new level.

The awful one is equipped with two building and tennis that support faster, more stable communication functions, achieving industry leading transfer rates. In addition, it has a super speed U. S V, and a wired land port that supports high speed communication is achieved. Industry leading performance in both Wired and wireless communication. FTP transfer essential in the sports or new shooting scenes were immediate delivery is required can now be done via wired land, Wireless land and even via USB tethering to smart devices.

This allows for high speed transfer of both still images and videos from anywhere. New image formats have been added to make the workflow even faster and more revision. The awful one supports light J Peg format and in body cropping for fast data transfer's, even in harsh communication environments. When it comes to shooting in a studio tethered shooting with a high speed USB provides comfortable transfer rates, even in high resolution shooting, high speed WiFi allows for comfortable, tattered shooting even outdoors, with no cable connection required, another new image format. Lossless compressed raw has been added for flexible and efficient rah development keeping High Image quality.

In addition, it also support 10 minute hit formats. Additionally there are various applications. To streamline the workflow. Alfa will unleash new levels of creativity as a network connected camera. Alfa has redefined the speed performance of cameras is now proceeding to the next phase.

By embracing the speed of five G technology with Xperia. Delivery of images to an FTP server on the goal is made fast and easy via tethered USB between Alfa at Xperia, but when it comes to experience pro even faster delivery can be achieved thanks to the five G millimeter Wave network technology. Rapid delivery of images or video files will open up new worlds for the creators workflow. Experience pro is uniquely equipped with an H D. M I input terminal, which allows for high quality live streaming with images from the connected camera.

The device becomes a high resolution external monitor. With four K h d. R O L e D display while live streaming. Five g speeds make live streaming from the field a reality connecting creators with audiences instantaneously. Together Alfa and experience bring you the future of digital image ng sharing imaging data and connecting people remotely with reality in real time.

The Alpha One is a model that embodies the challenges of Sony Way will continue to challenge ourselves to innovate to change the way today's creators can see the world. And now we'd like to share some work from our partner Creators look to the future and the opportunities ahead has shown through the Alfa one. There's only one thing out there that really matters, and that's the moment. When you see the moment and you captured the moment. With photography.

I wanted to be on extension of my creative mind. It is my tool for expression. We've seen just how much street every can inspire and empower people. Think that the images that we take today tomorrow? They're gonna shape how we are the future. I believe that photography is the most powerful tool in the interview the witness this happen in our world.

For my job and using our money, our phenomenon and off for seven are when I opened the boxes for this camera say, Well, what is this is Sonia for one. Funny after one is the perfect camera. You can have a lot of resolution is 50 megapixel is a very fast out of focus and two different for second. So this is everything in one You've got Greatest high tech tools in the world. Whether you're shooting video or stills on my box.

So anyway from the scene before Kay, now slow motion for gay and now they're doing a K. He just changes the way that you could shoot. Very excited about these past six speed. Weddings in particular through no do overs and those action shots are really need the ability to like them and shoot through them and not miss. Supposed agree, relies heavily on our equipment speed.

They can take pictures out the speed of the focus. Anything for a second that this resolution I didn't think would be possible for a very long time. But here you got it. Be able to shoot 50 megapixels and 30 francs per second is just absolutely my ugly and I feel like You know, open up almost a new mediums of art because you do things that you know, I haven't been able to be done with cameras. Process use cameras so fast it's lightning.

The new menu system is absolutely fantastic, so intuitive, The E V A is now much higher resolution. This camera one It's an improvement on anything without before. You know, just make a camera like the Alpha one takes hundreds or thousands of geniuses working flat, Lovely to make this masterpiece. There's no compromise. With this type of technology.

You can essentially do they. It's just the beast. I'm so excited to work with it to get my hands on it. And this is gonna be a game changer for me. I can just grab his camera and know that it's gonna be 100 times 1000 times smarter than the previous version off any cameras Tony has ever made.

I'm so proud of that meeting to be one of the first biographer. They can use this kind of. I think that's only after one is the future is something really amazing. Hey sit down from gives every camera I have needed And what. Stone will continue to stand beside creators and support them.

We will continue to innovate to make your creativity and your imagination into a reality. One Mount concept bring Sony's most advanced imaging technology together via the seamount platform. Seamlessly connecting a versatile range of camera bodies and lenses that offer unlimited creative potential. Alfa is moving toward the future. Thank you for being with us today.

User should be awr its weight dimensions, etcetera. First thing I did when I opened the box, you know, they told us a little. This camera's coming to my house. I'm gonna get that didn't see any pictures knew nothing about it. First thing I looked for was this dial that top left? I'll it's been slightly adjusted from the open line mark to some of the lock switches have been relocated and added the high Plus, but I'm not a very similar camera or what we've seen from an Alfa seven s mark, three merged with an Alfa 9 march Oof with tilting screen.

It does have that lockable as D card that we've seen on the album seven. That's marked three. Some of the ports are adapted from the outset. Seven escort through that full size H D. M.

I Um, but it doesn't have that top record that it out for seven s Mark three. The record is on the batter is like we've seen enough. Nine. Marco. You see the mike what I call the pocket will report the remote part of the multi port on the side house.

Don't little flap on the bottom there. So if you're mounting, this is a remote camera. You don't have to expose all of the other ports. Is really a perfect the body is a perfect combination of seven s mark three and nine, Mark two and. Little part of me when the rumors were coming out about this camera's like would be cool for this little bit bigger and like we could make this professional camera because I was thinking of professional cameras that I've used in the past that the industry is just known toe.

Said to use and then I started thinking like why? Why like I want something I get. Why don't we have all those same teachers But in the body? That's this size that we've all grown to really like. That's obviously accessible for everybody, because when you're a pro, you're carrying around multiple bodies, or you're putting it in a remote set up or you're putting it out of drone. Or you just don't feel like carrying around a huge camera. I'm going to get all those teachers.

By that still, this small so. I love that we kept the same and I love that. We kept this side because we still have the same Dustin Moist resistance magnesium alloy body. It's just, um, really smart, Great decision by the engineers easily adaptable and anyone system who has a bunch of other Sony cameras and peripherals and so on, so we don't have a ton of time loves. We're gonna try and get through somebody's more rapid questions.

He's running. Yeah. All right. We have a bus with your mother. Yeah.

Satisfactory you know? So 14 bit raw. We'll do that, regardless of prime rate. And we'll do it up to 20 frames a second. All right. Picture's Milty shooting 16 Image compass.

It's are those still available. Yes Yes, 759 million in action. You guys rehearse that one and touch screens for menus. Is this going to meet a can Theo, Previously from stealing you, or is this something altogether? New. The same as the office seven s Mark.

Three with some menu tweaks here and there for the functions that air on this camera, But overall, it's the same general experience is what people have really been appreciative of on the Alpha seven s mark three. And people who have used these units before. Where did you see the noise Beginning to creep in and like I What? I so level Did you notice it? In the brief moment under a day that I had these cameras total, I didn't do much extensive testing, but I was shooting him inside. I wouldn't say that anything was noise in a way that it was getting in the way of my image. It was just shooting indoors.

Low light. You know some grain than I'm used to. But It wasn't the noise that I've seen that would really disrupt my image. But I was shooting in terrible quality of light with the camera. Yeah, I'm saying here.

I only got to see J peg to without raw and I started noticing, quote unquote noise. About 6400, and I was really confident out even 25,000 awesome. And unfortunately for I think everybody in this cold and the owner is watching. We have to wrap it the moment. But I'm sure will be a eyes gonna be a lot more information coming out, guys that should be able Tonto Post your questions, And of course, you always get a hold of anyone who's Sony.

We will do our best. Oh, In the form you and to answer all your questions. So thanks again for everyone for joining, and every day Excuse me.

Source : Sony I Alpha Universe