Consumer needs trends and behavior, especially among young people, are informing the designs and features of the latest smartphone devices developed by manufacturers. Now, speaking during the launch of the Galaxy S 20 series in Kenya Samsung's, head of mobile division in East, Africa Ch hath Kumar, said in the highly competitive smartphone market manufacturers have to factor in the voice of the consumer before the development of any new model. The s20 series, which introduces a camera architecture that combines artificial intelligence with Samsung's largest image sensor, the South Koreans, a multinational March anticipated galaxy flip, will also be hitting your shelves in the coming weeks. Technology changes like day and night. So for you to be able to catch up with the pace, you need to have an R&D that is up to speed with everything else that's going on in the technology industry. They have to come back to us to give them the voice of the consumer in the market.
What drives us is the points that the consumer gives the voice of consumer.
Source : NTV Kenya