DON'T Buy The New iPhone SE By Unbox Therapy

Oh, come on is this: it is this. What you have is this: what you bring to the table in 2020 is that right, Apple, the market leader, the innovator in the space you bring the same thing over again I get it look you're coming in at 399. You got the aggressive pricing, but is that really an excuse? Is that really the way to play it where's the inspiration, this thing can be fun shouldn't it be fun shouldn't we be inspired by a brand of your scale that has innovated so much to this point. Now your people saying this is exactly what they want, but you Apple you get to go to work every day. You get the opportunity to inspire. If you want to you've got the bank role of Nations, you could have made anything.

This could have been a small form-factor like this device, but you could have put a bigger screen on it. Did you really have to re-release the exact same form factor? Isn't it a bit of a slap in the face to these customers who have been so loyal to you? When do you ever reach into your own pocket and say yeah, we're gonna, do both we're going to knock it completely out of the park. We're going to give you the budget cost that you're looking for, but we're also gonna. Give you a completely fresh look because we can because. We got tens of thousands of the most talented people in the world working here yeah.

You could have done that with this device right here and why are so many people giving you a pass, huh? Why? Why am I watching videos on YouTube and everybody's saying this is the best thing to ever happen. This is amazing. Apple they've got the hottest new processor iPhone 11 chip inside a 399 device. Why do I have to watch that? Why not to put up with that yeah? So you got a fan base yeah, so you built an ecosystem, but does that mean you can call it in? Does that mean you could tell the teacher that the ROG ate the homework and that your budget phone is really just your old phone over again on all the other youngsters and upstarts and new brands that are so aggressive and hungry. They have to eliminate those bezels and one-up each other on the number of camera units, and they have to do that in the Android space and every single price point, whether it's a thousand dollars or whether it's four hundred dollars or 399.

Oh, you think just because you got the fancy packaging. You think that it's going to gloss it over the fact that I just bought the same thing again. Three years later, four years later, who even knows I mean this thing kind of it kind of still looks like the iPhone 6. If you really think about it, because the 7 wasn't all that different from the 6, oh, but you tell me you're designed by Apple in California, so you tell me you got people in California, so that should be all right. I got the fancy packaging, maybe I'm paying for the packaging.

I, don't know! What's painful, look at this thing. Look at this puny little you're telling me in 2020 I'm, watching my videos on something this time forget about laptops and desktops most of the world's primary communication devices. This thing right here, what's going to happen to the productivity when everything just shrunk down to 20 16 levels, I, don't even what even is the resolution of this display you're telling me that in 2020 you're shipping, a phone, any phone I, don't care, $400, you're shipping, a phone with a power, brick, that's five watts! So I can charge my phone in a day. I can come pick it up a day later, I want to get a foot, hey no quick charge here, it's still $400 am I right. It's still $400.

You got the AirPods in there with the Lightning connector, but then again what I'm looking at the Android side, particularly in the budget price point. You know what's still important to people at that price, point headphone jacks, and they do still exist at that value proposition and don't get me started on the proprietary connector in general. We're still doing lightning we're still at lightning right. Now in 2020, I got us BC on everything. I got one charger to rule them all for all my other gadgets, but over here I still need a proprietary, cable and God knows if you're ever going to embrace the universal solution, which is type C everywhere else, but that's just part of being in the ecosystem.

Isn't if I just got to get used to the idea special cables I get used to the idea, 5 watt power bricks in the box? Oh, you can't get a better power, brick! You just got to buy it. You see this way the $3.99 starts to add up. Doesn't it oh yeah single camera unit, when's the last time you saw that what year was that in? Oh? But you have the fast processor now, and you have the computational stuff, so it's going to improve the photo so much. But again, why not go above and beyond by the way? It's impossible! You can't throw a wide angle on there. You can't cannibalize the sales of your premium stuff.

Okay, I get it. You really want the thousand dollar sale, but you couldn't convince everybody. They said. Alright, fine, fine, we'll give you 399, we'll let you guys have a budget iPhone, so we're gonna, give you the iPhone from three years ago. Yeah, well upgrade the inside, but we, you think we're going to put our designers back again.

Going to draw something new yeah, we're gonna, take all that machinery and redo it all over again. Huh, you crazy for 399, we'll wake up in the morning for 399, and you're going to enjoy that old phone all right, you're going to enjoy those leftovers because you can't afford to eat in this restaurant nah, you're second-rate even by our standards. We're gonna, give you the old phone over again look at this display in 20/20, okay, all right that forehead and that chin compared to the other stuff that shows up on the channel here, which feels like it's its at least pushing I mean this is technology. After all, isn't it progress? That's a part of it pushing the envelope trying Taking Chances. Where were the chances? What chances were taking him? I don't know I personally got into technology, because I found it inspiring all these fresh ideas executed through engineering into physical things that you can hold that you never expected.

Oh, this didn't exceed any expectations. This is the epitome of meeting and expectation, but nah it's Apple give them a pass. They got the ecosystem. Remember I, need my I need my iMessage everybody's on iMessage. What will they say if my bubbles, change, colors and I consider an Android device? No I couldn't do that.

I have to have my FaceTime no I. Couldn't do that I couldn't risk being cast out of this social group I couldn't risk becoming a second-class Android citizen. Let me tell you what you could, and you might be better off for it this phone is embarrassing. It's embarrassing for a brand at the scale of Apple. It's embarrassing for a brand that has been so influential and inspirational who has in the past, exceeded our expectations many times so many people are trapped inside the Apple universe.

That they're blind to what's going on outside, and I'll tell you. There are exciting things going on outside. All you have to do is check the channel to see all the various implementations and strategies that Android makers are taking because they exist in a universe. That's competitive. They exist in a universe where you're not trapped on their hardware, any hardware you can bounce around and move around, and so they got to compete for real there's tremendous mobility amongst Android users, where, if one year, your brand that you're currently with doesn't deliver what you're looking for you can move, and you can pick up whichever messaging app you choose from the company that brought you the original iPhone from the company that allowed you to touch the display of your smartphone in a way we had never done before, and I understand it's difficult to do that over and over and over again it's impossible.

But you definitely don't need to release the exact same device from years ago and rub it in people's faces and be on that old thing. You'll be trapped on that thing, forever spend the next 20 years. Yeah, we'll do a budget phone yeah, no problem we'll do a budget phone, it's going to be the old phone. Again. Now our designers, Nan and our designers are too expensive.

You can't afford those designers nah mm-hmm, they stay, they stay in a special room. They stay in a special room to get in that room a thousand dollars. Minimum thousand dollars. That's not good enough, the biggest brand! What's there what's the value of Apple huh, how many employees, it's not enough, Apple could be pumping out something at 399, Summat $5.99, so I made a thousand. Just just just tell me: why can't his phone be exactly this form factor for everybody who wants a nice slim and trim device? Well, why can't it be this form factor, but have the display extend why? Why couldn't that happen? Is that impossible? Is that impossible for a brand-new scale of Apple, I? Guess so I? Guess it's impossible? It's too much task! 399! Are you crazy? How could he do it for 399? Oh I, don't know the biggest brand in the world.

How could he do it you're watching this video, these videos, tech videos, because you want to be inspired, because you remember your first interactions with technology and how it made you feel on how it made you look into the future in a way that you hadn't before you watch these videos. You interact with these products for those small science fiction moments where you're in amazement of what humans were capable of creating. This is not one of those moments. Let's call this product what it is. This is a boring product.

Apple fans are not doing enough to push this company they're voting to stay locked in they're voting to stay trapped, and they're voting to buy hardware from three or four years ago, and if those fans don't exercise their mobility in the smartphone marketplace by choosing other brands every so often, then they only encourage the exact same thing to happen over again, if Apple's flagship devices up until this point haven't been compelling to you if you've been putting off upgrading your smartphone, even if you're, currently inside the Apple ecosystem, now is the time to get some guts step outside and experiment with something else. Don't accept this design over again check out Android, don't buy the iPhone SE. You.

Source : Unbox Therapy